Client: Grey Gardens The Broadway Musical Product: Advertising Date: 2007 Studio: @radical.media Medium: Print, Outdoor, Radio Role: Development and Production Produced by Geoff Reinhard for @radical.media

Description: Inspired by the tabloid nature of the outrageous true story of Grey Gardens, the “tabloid style” advertising campaign developed and produced for the Broadway Musical included a viral campaign online and outdoor wildposting in addition to traditional print, outdoor, and radio.

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